Dr Carmen Simon, Cognitive Neuroscientist
Lauren Adam, Head of Marketing, Marketo
Did you know that 90% of content that you share are forgotten after 2 days? How do you expect your buyers to act on your message if they only remember a tenth of it? How do you even know which tenth they’ll remember?
Join this webinar to hear from Dr Carmen Simon, a Cognitive Neuroscientist, author of Impossible to Ignore: Create Memorable Content to Influence Decisions, and a renowned keynote speaker.
You will learn:
– Strategies for transforming yourself and your marketing message into something worth noticing and remembering
– How people pay attention, remember content, and ultimately act on it
– How you can turn Neuroscience into Neuromarketing by using insights from how the brain process information and tend to remember it – or, more often – forget it.